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GIOVANNI MARRONE

Semiotica e pandemia: un diario

Abstract

Mediatically, the epidemic is the classic bad news that is good news. Deadly bad news that makes a lot of money. A tasty piece of news that attracts the attention of the blasé public, multiplies the audience and goes on - far more than its subject - by very fast contagion: everyone wants it, everyone is looking for it. For what reason? Quickly said: because it is imprudent to deny its scope, to downplay its nature and value. Who dares to throw water on the fire when, even for a very small percentage, there could be a chain death?