| 2025 |
Exploring the Discourse Dimension of Digital Branding: Insights into Strategic Communication Research and Practice |
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| 2024 |
Exploring the Case: Rebranding Unsustainable Destinations: The Case Study of Miami Beach Breaking Up with Spring Break |
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| 2024 |
Delving Into Digital Destination Branding: The Case Study of Sicily and Le Soste di Ulisse |
Contributo in atti di convegno pubblicato in volume |
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| 2024 |
Leveraging Italianness Abroad: A Corpus-Assisted Discourse Approach to Restaurant Branding |
Contributo in atti di convegno pubblicato in volume |
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| 2024 |
Mitigating Overtourism in Miami Beach Through Sustainable Destination Branding: A Tourism Discourse Analysis of the Anti-Spring Break Marketing Campaign |
Contributo in atti di convegno pubblicato in volume |
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| 2024 |
Rebranding Unsustainable Destinations: The Case Study of Miami Beach Breaking Up with Spring Break |
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