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EMANUELE SCHIMMENTI

The competitive development of flowers and ornamental firms through the use of web-marketing strategies: a survey in the convergence objective regions in Italy

  • Authors: Asciuto, A; Di Franco, C; Galati, A; Schimmenti, E
  • Publication year: 2011
  • Type: Proceedings
  • Key words: Flowers and ornamental plants firms, web-marketing, website quality, convergence regions
  • OA Link: http://hdl.handle.net/10447/54647