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STEFANO DE CANTIS

The measurement of seasonality for tourism evaluation

Abstract

Seasonal variations in tourism demand represent one of the most challenging topics in tourism research. After highlighting the main pitfalls which characterize the majority of currently used indices for seasonal amplitude, the present work propose the implementation of a recently discusses a recently proposed index for the measurement of seasonality in tourism, based on the transportation problem approach. An adequate measurement of seasonality is a pre-requisite for the evaluation of the effectiveness of tourism policies aimed at reducing tourism demand imbalance.